Web Traffic At Once

Improved search engine rank is attainable through good search engine optimization, part of which is the maximizing of your Google Page Rank through intelligent linking with other web pages. In this first part of 2 on the subject of Google Page Rank, we will look at the argument for attaining high listings through a linking strategy.

Google Page Rank is a buzz term at the moment since many believe it to be more important to your search engine listing than search engine optimization. If we ignore for the moment the fact that Page Rank is, in itself, a form of SEO, then there are arguments for and against that belief.

Before we investigate these arguments, let’s understand some fundamentals of search engine listings. First, most search engines list web pages, not domains (websites). What that means is that every web page in a domain has to be relevant to a specific search term if it is to be listed.

Secondly, a search engine customer is the person who is using that engine to seek information. It is not an advertiser or the owner of a website. It is the user seeking information. The form of words that is used by that customer is called a ’search term’. This becomes a ‘keyword’ when applied to a webmaster trying to anticipate the form of words that a user will employ to search for their information.

A search engine works by analyzing the semantic content of a web page and determining the relative importance of the vocabulary used, taking into account the title tags, the heading tags and the first text it detects. It will also check out text related contextually to what it considers to be the main ‘keywords’ and then rank that page according to how relevant it calculates it to be for the main theme of the page.

It will then examine the number of other web pages that are linked to it, and regard that as a measure of how important, or relevant to the ‘keyword’, that the page is. The value of the links is regarded as peer approval of the content. All of these factors determine how high that page is listed for search terms that are similar contextually to the content of the page.

Without doubt, there are web pages that are listed high in the search engine indices that contain very little in the way of useful content on the keywords for which they are listed, and have virtually no contextual relevance to any search term. However, a careful investigation of these sites will reveal two things.

The first is that many such web pages are frequently listed highly only for relatively obscure search terms. If a search engine customer uses a common search term to find the information they are seeking, they will very rarely be led to a site that has little content other than links, but it is possible. The second is that they contains large numbers of links out to other web pages, and it can be assumed that they have at least an equal number of web pages linking back.

It is possible to find such web pages for many keywords. An example is on the first page on Google for the keyword ‘Data VOIP Solutions’. There is a website there that is comprised only of links. The site itself has little content, but every link leads to either another website that provides useful content, or another internal page full of more links and no content. That is how links can be used to lift a web page high in the SE listings.

Such sites frequently contain only the bare minimum of conventional search engine optimization, but the competition is so low that they gain high listings. You will also find them to contain large numbers of internal pages, every one of which contain the same internal and external links.

It is true, therefore, that it is possible to get a high listing without much content, but with a large number of links. However, is that a legitimate argument for those promoting links against content? Could you reasonably apply that strategy to your website? Could a genuine website really contain thousands of links to other internal pages and external pages on other websites, and still maintain its intended purpose?

In the second part of this article, titled ‘Search Engine Rank: Google Page Rank Misconceptions’ wI will explode some myths about Page Rank, and explain how many people are wasting their time with reciprocal links, and perhaps even losing through them. It may be that a linking strategy is not so much an option, as a choice between the type of website that you want: to provide genuine information or to make money regardless of content.

Improved search engine rank might be synonymous with Google Page Rank, but perhaps only if you want to sacrifice the integrity of your website.

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I receive a number of emails from people who are customers and a lot who are not, but could use some advice on how to increase their website`s Google page rank.

So, because my time is limited, and I can not answer the hundreds of emails that I receive, and since today is the start of the New Year, I am beginning my series on tips and tricks for increasing your Google page rank.

I think you will enjoy this series, and most importantly use the tips and tricks I provide to help your website take off.

Lets start with the basics in this series and that is what exactly is the Google page rank and why is it important. The Google page rank or in short called the GPR, is method by which Google ranks the popularity of a website and/or pages on a website. This ranking is handled through Google`s unique and highly classified computer algorithm.

Through this algorithm Google is able to rank and return search results of websites based on what a user enters in the Google search textbox.

Studies and statistics have shown the higher you appear on the search list, the greater chance someone will click the resulting link. For example, lets say you do a search on sneakers and a company comes up as the first link to click. Studies have shown the first link receives the most clicks, followed by the second and so on. The resulting search list was determined by the ranking that combined with the search criteria. The higher your rank as compared to other web sites that meet the same search criteria, the higher your placement will be.

Your goal as a web owner or website administrator is to increase your Google page rank so that your site will appear higher when someone does a search that will meet the criteria of your site.

I know this is a lot of broad based information, however this series will fill in all the gaps and answer all of your questions. I promise. Also feel free to ask me any questions to be answered in a future article in this series.

Now that you know some of the basics, lets get to our first tip. How do you begin to increase that Google page rank?

Start with link exchanging. A link exchange is the matter of you agreeing to post a link on your website pointing back to another website who will do the same. Google looks favorably upon a website when other sites point to it. The more links you have pointing to your site the better off you will be and be able to increase your score.

Keep these few tips in mind when exchanging links. A link exchange is not about your visitors clicking the link to go to another website or vice versa. So do not think that because your link is on another website you will start getting all of their traffic. Chances are you may get some, but that is highly unlikely. The idea is to obtain as many websites as possible to point back to your website (usually your home page) to increase your rank.

Two, keep a separate page of your links. Your website should have a page called links where you display the information of all the websites you have exchanged links with.

Three, your links page should be accessible from your home page so that the Google crawling spiders can find it. That is looked favorable upon.

Four, last but not least, never have more than 50 links to other websites on a given page. Anything over 50 links to a page and Google sees that as being a link farm, and decreases the score of those links. Once you reach 50, start a new links page, and then link the next link page from the first page. Continue this same process for each new links page you need to create.

For example, our website has exchanged links with over 3,500 websites. So we have over 70 pages of links. This of course was done over a period of time, and has increased our page rank tremendously.

In our next article in this series, we will talk about how exchanging links with websites that have already established a sizable Google page rank, has greater benefits.

By: Bruce A. Tucker

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When talking about search engine optimization, it is almost impossible not to stumble upon the phrase: Google page rank. This term is without doubt very important to webmasters who want to obtain a good ranking and a lot of traffic, but why? Well, by simply understanding how the mathematical formula at the heart of the PageRank (PR) is calculated, any webmaster can influence its website’s Google listing.

Google page rank is one of the methods this search engine has of evaluating the relevance of a web page. The toolbar PR consists of a number between 0-10 which can be easily seen if you have the Google toolbar installed. If you don’t have this toolbar, then visiting quickpagerank.com will allow you to easily check page rank. This website is very easy to use and supplies much more information than the Google toolbar. By simply typing the URL of your site and clicking the “submit” button, you will be able to view your Google page rank, Alexa rank, whether you are listed in Dmoz or not, backlinks showing in major search engines and results coming from AltaVista and the entire web.

PR is short for the Google page rank which is calculated by Google and can range from 0.15 to billions. It represents a “vote” of appreciation or support for a certain website from all the rest existing on the web. It therefore can be zero or a very high number given by the number of links pointing to a site from all the rest. The formula from the original Google paper looks like this: “PR(A) = (1-d) + d (PR(T1)/C(T1) + … + PR(Tn)/C(Tn))” and the symbols represent the following: A – the page for which we want to check page rank, T1…Tn – the pages which are pointing to it through links, C(A) – the number of links coming from page A and pointing to other sites and d – damping factor usually set at 0.85. As you can see the calculus is quite difficult and this is because it doesn’t stop here.

It seems quite impossible to calculate how exactly Google page rank is assigned to a certain page because the PR of a page depends on the PR of all the pages pointing to it. This leads to circle calculations as the PR of those pages pointing to let’s say page “A” also have to be calculated and this is done depending on other sites with their own PR. In addition, Google reevaluates websites periodically re-indexing new links and new pages, all updated and better optimized. Its job is quite difficult, but thank god it’s a machine that’s doing it and not a human!

So, the conclusion is that Google page rank is too difficult to analyze. Entire pages have been written on its algorithms and a lot of intelligent minds have struggled to find out the undisclosed mathematical intricacies of the PR. All we know are the simple facts that Google listings are influenced by links, among which one way links prove to be more efficient. Therefore everyone strives to optimize their websites as much as possible for keyword searches which are performed by Google spiders all the time. After doing their best, webmasters turn to check page rank.

A really interesting aspect related to Google page rank is that Google’s listings don’t always show the sites which have the highest PR in their top findings. This is a puzzling fact. To check page rank has become an undisputable habit for webmaster that do their best to promote their online business and obtain more traffic. Sometimes, their main purpose for optimization is to obtain a high Google page rank, but perhaps this is not the perfect approach for Google’s ranking system. Of course, PR is very important, but since we don’t know for sure how to obtain it, perhaps it would be wiser to do our best to improve website quality and promote them by using only the given facts. So, don’t forget that popularity is the key to success! And, after investing in quality, to best analyze your efforts, you should also constantly check page rank and see how things are going from Google’s point of view.

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Site owners are on the hunt for the green numbers on the Google page rank toolbar. That’s no secret, but do they all really know what Google page rank is about? How much should you really worry about your online business before you check page rank results? Information is the key to obtaining traffic and becoming the best in a line of business. But not many people pay attention to the numerous articles and websites that offer valuable data on how a site should be made and promoted.

Google page rank represents the basis of Larry Page’s and Sergey Brin’s search engine’s system of calculation. It is only a little part of how it really works and proves that Google’s fame and attention is not random, but obtained due to the quality of its searches. Google is the best search engine currently available and its efficiency is not equaled by any other existing search engine. Webmasters looking to evolve know that the Google page rank is the one who gave it its surplus of query validity and accuracy.

The value of a website on a certain keyword or key phrase (usually typed in by a user) is determined by the way that site is linked to other more or less valuable sites. In turn, those sites are evaluated by Google using the same criteria. In a few words, the whole process resembles a complex web, a combination of variables which are constantly and continuously changing.

When you check page rank, the number you read reflects a current status which might already be changing. Because the Internet consists in so many websites that are updated daily and because so many new pages and links constantly appear, Google needs to make updates as well. These updates can be seen once 2 or 3 months when the “Google dance” takes place and when all new variables have to be taken into consideration. Of course, the process takes place all the time, but only then are we able to see its results through the change of the Google page rank.

If you are interested in how well your site performs when it comes to such an evaluation, you should seriously consider these aspects before you check page rank again: links pointing to your site, the Google page rank of the sites that contain these links, the anchor text of the links and the on-site optimization (meta tags, tags, titles, description, keyword density for site content). As you can probably see, this means there are a lot of aspects involved in page ranking. Many things are controllable and web development companies take care of them in a professional manner. Webmasters are very careful with how they optimize their sites, for example. They carefully observe their Google page rank and constantly seek to raise the number shown by the Google toolbar. Some things are however, uncontrollable. If someone chooses to post a link to your site on his own site which is poorly optimized, his action might have negative effects on yours.

The Google page rank is a very sensitive issue which concerns a lot of webmasters who want their website displayed among the first results Google offers web surfers on certain keywords. Some don’t find it satisfying just to check page rank evolution in time. If for some reasons unknown to them, their Google page rank is modified, even for a short while, PR paranoia can set in. Some optimization methods can even be considered damaging because the PR the webmasters were observing has suddenly changed. The Google page rank is important, but must not be taken that seriously. Google constantly makes changes because the Internet itself is daily enriched with new information. Its spiders crawl up and down the web and their findings can have an effect on your site as well.

Errors can occur, like the very famous “spoofing” effect when a new page can borrow the Google page rank of another better ranked page to which it is connected. But errors can be corrected and so can the result you find when you check page rank. Good PR can turn bad because of a mistake, but it can also turn better just as fast. Your main worry should be to offer valuable information to your targeted public and do so by using the available optimization techniques provided by specialized companies. To regularly check page rank is not a bad practice. It is necessary to keep in touch with how Google sees your site. This is why we recommend using quickpagerank.com, a site that supplies valuable information about ranking in major search engines as well as number of backlinks pointing to your site.

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Earn Money With The eBay(R) Affiliate Program, CB, And Adsense!

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Discover How We Create And Sell Small Google Adsense Sites For More Than $7000. Earn Monthly Recurring Commissions On Hot Selling Membership Site.

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The Biggest And Best Paying Keyword List 2.500.000 Words To Maximize Profits From Google Adsense.

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Every internet marketer knows that to create the most traffic potential and the most profit opportunities, you must get your website to the first page of the Google Search engine. Google is the “top dog” of search engine and can greatly increase you profits if you know what to do. The real question remains. How do you get top Google ranking websites?

The more search engine friendly your web pages are, the better your chances of rising to the top of the search engines. A properly optimized and search engine friendly web page can easily show up on the first page of most any search engine. This is called organic search engine traffic. But how do you make your web pages search engine friendly?

In order to get top Google ranking websites, what you need is a plan for search engine optimization, or SEO. Proper search engine optimization will result in organic search engine traffic for your website. Organic search engine traffic is what you want because it’s advertising for your website that doesn’t cost you a penny! One of the easiest ways to get organic search engine traffic is with a good piece of website generating software.

If you can program in multiple computer languages, you probably don’t need website generating software. But, for the rest of us, website generating software can cut both the learning curve and the frustration level associated with building websites for internet marketing. So how do you cut through the hype and find a good program that will generate a properly optimized website?

A good website generating software program should meet the following criteria. It should be easy to use. It should enable you to be indexed in all the major search engines. It should properly optimize your web pages for MSN, Yahoo and Google. It should allow you to get on the first or second page of most of the search engines within 30 days or less. It should allow you to test and tweak your webpages in order to get optimal results. A really great software program will also allow you to see what your competition is doing and let you manipulate your web pages in order to get ahead of them.

There are many good website generating software programs on the market and many of them work well enough to get top ranking Google websites. Consistency and testing are the keys to making the most of your website generating software programs. Never be afraid to test your theories, you might just happen across the next big thing in internet marketing!

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Affiliates Get 65% Commission!! The Ultimate Guide To Making A Profitable Website – Make Your Website Pay Your Bills! – Insane Conversion Rate!!!

Google Adsense Secrets Discovered! – Converts Like Crazy!!

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We often hear of Google Page Rank and this topic is imminent in most Internet Marketing forums. We know higher Page Rank means that the website or blog is of some quality but what is Page Rank? and How is it determined?

Page Rank(PR) is a tool that Google uses to determine a sites quality and effectiveness. It is determined by the number of quality backlinks a site has. What is determined as a quality backlink?

Link building is the most trickiest part of SEO. Most website and blog owners go about link building by the reciprocal link method. It simply means both sites links to one another, so a fair and win-win situation for both parties. Each of these links carries a different weight which is determined by their Page Rank.

If your site is of PR 3 and you link to a site of PR 5 and this site links back to you, then the weight of the link from the PR 5 site to your site is higher than the weight of the link from your site. This is because the link which is pointing to your site is from a PR 5 site which Google have already determine to be a quality and important site to them. The weight of that link can be higher if the PR 5 site that linked to your site is of the same content as your site. Google rates link of the same content to be more higher and important than from a link of a different content.

The limitation to reciprocal linking method is that when a site has too many links that points to other sites. This effects the weight of the link. When you link to a site of this type, even when the PR are the same and your site has only two links pointing out from your site, then the weight of the link you receive is lower.

The best is still a one way link and this carries much more weight than reciprocal links. If you inject real quality content and very useful resources to your site, then eventually your site will achieve this.

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